Mercado Libre (NASDAQ: MELI), the leader in e-commerce and financial services in Latin America, publishes its Transparency Report for the second half of 2024, consolidating its commitment to trust, security, and transparency of its digital ecosystem. During this period, the company made significant progress in user protection, regulatory compliance, and innovation in moderation and privacy technology.

"In an ever-evolving digital environment, transparency is a fundamental pillar to strengthen the trust of our users. This report reflects our ongoing efforts to provide a safe ecosystem, with cutting-edge technology and increasingly efficient processes," comments Federico Deya, Senior Legal Director of Mercado Libre.

"In an ever-evolving digital environment, transparency is a fundamental pillar to strengthen the trust of our users."

 

Federico Deya

Senior Legal Director of Mercado Libre.

Highlights of the second half of 2024 report

1. Information requests: 

   Processing of more than 40,500 information requests, of which 94.36% were responded to positively.

    

2. Content moderation: 

   98.31% of the listings removed for violating terms and conditions were proactively detected through detection systems. This volume represented 1.15% of the over 599 million active listings currently on the platform.

    

3. Intellectual Property Rights (IPR): 

   96% of the content removed for IPR violations was proactively detected, demonstrating the effectiveness of the Brand Protection Program (BPP). During the semester, 544,635 complaints from rights owners were processed.

    

4. Privacy and data protection: 

   96.36% of the 1,493,131 ARCO rights cases (access, correction, cancellation, and opposition) were exercised by users and managed through automated tools, allowing for faster and more efficient responses.

    

Innovation and commitment to digital security

With a focus on optimizing processes and enhancing user experience, Mercado Libre strengthens its collaboration with authorities, improves automated detection capabilities, and works to build a trusted and secure digital ecosystem.

"The strengthening of our security and transparency processes is a sign of our responsibility to the region and our commitment to technological innovation. We will continue to evolve to increasingly protect our digital community," said Jacobo Cohen Imach, Senior Vice President of the General Counsel and Government Relations at Mercado Libre.

"We will continue to evolve to increasingly protect our digital community."

 

 Jacobo Cohen Imach

Senior Vice President of the General Counsel and Government Relations at Mercado Libre

The Transparency Report for the second half of 2024 is available at the link